CONTRAST

EFFECTIVE USE OF CONTRAST

 

This web design is a very effective use of contrast in design in many different ways which is what makes it a very strong design.   All the elements of contrast used such as in the size, color, and composition of the design are what make it a good design overall.  The contrast in the size of the text is what makes the most important points most visible when you first glance at the page.  The contrast in color from the text and the background are what make the page striking and easy to look at.  The rest of the color which is contained and juxtaposed make the composition of the page simple and effective.  The web page is very simple but all the elements of contrast used together make it just interesting enough to look at without becoming too overpowering.  The way that the composition of the page is set up to be very symmetrical and linear works very well because what grabs our attention is the variety of colors and shapes.  This is a very effective design overall because it makes it easy to process the information displayed so that we can focus on the graphic content.

POOR USE OF CONTRAST

This on the other hand is a completely horrid example of web design.  First off it is completely repulsive to look at.  The reason for this is because of all the elements of contrast that could have been potentially been used were ignored.  The designer of this web page has completely ignored the use of color as a way to benefit the design and chose two colors for the text and background that are too close on the color wheel and make for little contrast.  Not to mention the way that the other colors just make everything worse.  The size of the text also hurts the design because you don't know what to look at first.  The composition of the web page is also very boring and strange because nothing is aligned consistently.  The way that the designer chose to ignore all the principles of good contrast in design is what ultimately resulted in the overall ugliness of the design.  It hurts my eyes.